For employees, the most important job benefit is health, dental, and vision insurance, according to recent research from Fractl.
The report was based on data from a survey of 2,000 adults. Respondents were given a list of 17 benefits and asked how heavily they would weigh each when deciding between a high-paying job and a lower-paying job with more benefits.
After health insurance, the most valued benefits are flexible hours, vacation time, work-from-home options, and student loan/tuition assistance.
Women are more likely than men to value free fitness/yoga classes, paid parental leave, and free daycare services.
Men are more likely than women to value team bonding events/company retreats, free snacks, and on-site gyms.
About the research: The report was based on data from a survey of 2,000 adults. Respondents were given a list of 17 benefits and asked how heavily they would weigh each when deciding between a high-paying job and a lower-paying job with more benefits.
Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.
LinkedIn: Ayaz Nanji
Twitter: @ayaznanji
from Marketing Profs – Concepts, Strategies, Articles and Commentarie http://ift.tt/2lAz3oG
via IFTTT
